Nell Diamond just wants you to be happy. So much so that that was the starting concept for the brick-and-mortar debut of her bedding brand, Hill House Home, whose kicky blue-and-white-patterned walls you’ve likely seen scattered throughout your Instagram feed in the days since it opened last week. That, and one very lucky flea market find.
“We built this company on the thought that there shouldn’t be any negative energy in your home; it should make you happy,” Diamond says. “There’s no one correct way to decorate your home, so we had an organic way of figuring out how this would look for us, and that’s what we want our customers to do. Start with something that inspires you and connect that thread to the end. Don’t listen to what other people tell you is correct—go with that makes you happy.”
For Diamond, the starting point came via her close friend and longtime collaborator, designer Martin Brûlé, who chanced upon a scrap of 19th-century fabric while shopping in Paris.
“I’m always looking in weird places for unexpected things, and this was in Paris at a fabric market just outside of Montmartre,” the designer recalls. “I go often and am always looking for fabrics; there are some great things mixed in with, you know, neon spandex or whatnot.” This time, the great thing was a blue-and-white print featuring palm trees and birds—both recurring motifs in Hill House Home designs. He immediately sent a photo to Diamond.
“We spend so much time together as friends and collaborating I feel like we have our own language in terms of design,” Diamond laughs. As expected, she was smitten as instantly as Brûlé had been. After having the fabric reprinted by one of Brûlé’s contacts in France, the duo set about swathing nearly the entire surface area of a Bleecker Street boutique in the pattern.
“One thing that was very fun about working on the store is that very rarely are clients willing to go all the way, and one of the best things about working with Nell is she’s willing to go all the way,” says Brûlé. “And that was a blast to do.”